SeeingEyeBlog

When I was trying to find a link to Spin for purchase, I found that it’s already online in its entirety, on Google video. Click here to watch. Very interesting. In watching it again, it’s apparent that we are in the next step of the decontextualization of images. You can go to youtube and download specific scenes from movies, not the whole thing. This is not unlike the choice given by satellites, where one could watch the packaged television product, or watch the raw images themselves. What satallite dishes did to undermine the hegemony of old media, the Internet is doing ten-fold. And with video cameras available on every cell phone and digital technology only getting better, I can’t think of a time in history where the flow of information (news, entertainment, etc) was so democratized. The Obama 1984 Apple ad is probably the tip of the iceberg for new media campaign strategy. Makes sense.